Cynthia Tivers Broadcasts "A Big Attitude"

Best known as a successful television producer and writer, Cynthia Tivers always had a keen interest in health issues, starting from her earliest days as a newspaper reporter and award winning radio producer/host who specialized in health matters.

She went on to write and produce numerous television shows and specials. She produced one of the first reality shows, the long standing series “P.M. Magazine” (which featured Maria Shriver in one of her earlier national reporting jobs and launched Mary Hart’s career.) Cynthia was a staff writer on “Good Morning America” and director on “Lifestyles of the Rich and Famous.” She produced several yearly “Best of L.A.” Show Specials with Los Angeles Magazine and produced two documentaries with now California Governor Arnold Schwarzenegger called “Inner City Games…Ticket to Life,” which were about the positive effects sports have on inner city children. She was awarded a Special Commendation from the President’s Council on Physical Fitness for her work.

The long hours Cynthia spent in production, coupled with working as a free-lance journalist, made her conscious that she needed to make time to get physical. Working out regularly kept her healthy and this became a special interest.

This interest eventually led her to writing three books on exercise and fitness. Two were chosen as Book of the Month Club selections. They are “World Class Legs” and with Kathy Kaehler, “Primetime Bodies” and “Primetime Pregnancy.” Along the way she also produced six exercise videos with supermodels Kathy Ireland and Rachel Hunter. This produced some special insights into the area of physical fitness communications, which led Cynthia in a new direction: entrepreneurship.

She has created a line of attractive and great fitting workout clothes complete with an exercise video for full figured women. Cynthia, who believes in the impact of headlines, catchy slogans and the importance of self empowerment, brands her creation, A BIG ATTITUDE.

“A woman with A BIG ATTITUDE is healthy. I think women of all sizes need to look good when they work out. Great fitting clothes help breed self confidence in the gym. And if a woman starts feeling physically fit she’ll have more energy and more self esteem. And that is the core philosophy of my business.”

A BIG ATTITUDE is carried in spas, sports and health clubs around the country. The line is also sold in select specialty shops and on the internet. It is the only fitness apparel company which designs workout apparel in plus sizes only.